- Fad: intense and widely shared enthusiasm for something, especially one that is short lived
- Reliability: the quality or state of being reliable
- Ability: possession of the means or skill to do something
- Cost: estimate the price of an amount
- KPI: key performance indicators; reward cards, sales target
- Plagarism: copying
- Human resources: training, hiring and administration. Look after staff
- Merchandising: promoting the sales of goods, especially by displays in a store
- Retail: process of selling goods to customers through multi-channel of distribution to earn profit
- Multi-channel retailing: company provides numerous ways for customers to purchase goods and services
- Omni channel: multi channel approach to sales that seek to provide the customers with seamless shopping experience whether that shopping online
- Subscription: arrangement to receive something, typically a publication, regularly by paying in advance
- One-way communication: without any feedback
- Two-way communication: with feedback
- Open channels communication: staff members are welcome to see, hear or read discussions
- Closed channels communication: nobody is allowed to know about it
- Polysemy: capacity for a sign to have multiple meanings