fashion 1 | Page 16

Brand: TOPSHOP

Type of Retailer: Multiple Store

Location & Why: London Oxford Circus- the store is located on one of the busiest shopping streets in the world straight opposite the tube station, the shop attracts an average of 28,000 customers each day.

Size of Store: Five Floors and 4 entrances

Ownership: Topshop is owned by the arcadia group with other partners.

Method of Customer Contact- In store, email, online.

Range of Merchandise: Womenswear, Footwear, accessories, lingerie, sportswear, occasion wear, beauty& grooming.

Brand: MISS SELFRIDGE

Type of Retailer: Multiple store

Location & Why: Miss Selfridge is interconnected with Topshop Oxford Street straight opposite the tube station located in the centre of the street and therefore the busiest section attracting the most customers.

Size of Store: Ground Floor building 36-38.

Ownership: Arcadia Group

Method of Customer Contact: In store, Online, Email.

Range of Merchandise: Womenswear & Accessories

Brand: URBAN OUTFITTERS

Type of Retailer: Multiple Store

Location & Why: Europes busiest shopping street and located near stores with a similar target audience.

Size of Store: Flagship store, three floors.

Ownership: Richard Hayne (Private Limited)

Method of Customer Contact: Social Media, In store, Telephone Email.

Range of Merchandise: womenswear, menswear, vinyl shop, beauty shop, shoe shop, apartment, urban renewal.

Brand: NEW LOOK

Type of Retailer: Multiple Store

Location& Why: Busy, Central Street, next to stores that attract the same audience, bus stop outside as well as tube station on the central line.

Size of Store: Building 203-207. Two Floors.

Ownership: Private Company Founder- Tom Singh

Method Of Customer Contact: In store, online, email, social media.

Range of Merchandise: Woman’s, Men’s, Kids, Shoes, Accessories, Workwear, Plus Size.

Brand: RIVER ISLAND

Type of Retailer: Multiple Store

Location& Why: Straight outside of a bus stop which attracts people, still in the middle section of the store of a busy street, and on the same side of the road as the tube station.

Size of Store: Building 207-213 Oxford Street, two floors.

Ownership: Private Company ( Families of Bernard and David Lewis )

Turnover: £925.8 million

Method of Customer Contact: In store, Online, Email, Phone, Social Media.

Range of Merchandise: Women’s, Men’s, Accessories, Kids, Footwear, Underwear.

Location- Ofxord Street