| CropTec
CropTec 2016 – helping
farmers remain competitive in
a dynamic arable sector
CropTec, the essential technical event for arable and
mixed farmers, their advisers and associated industries,
will be packed with innovative features and content when
it returns this coming November.
uilding on three
very successful
years, the show
promises to be the
biggest and most
relevant yet. More
than 100 exhibitors will display the
latest science and technology
across the trade stands, while
CropTec’s well established
seminars and hubs will feature the
latest thinking on a range of key
arable topics delivered by leading
specialists.
Elisabeth Mork-Eidem, Group
Head of Events at show organiser
Briefing Media Agriculture, said:
“CropTec provides farmers with a
unique opportunity to find ideas,
inspiration and answers on
everything from crop protection
and nutrition to plant breeding and
soil management in one place.
“But it is very much a two-way
process – CropTec is all about
knowledge exchange, creating the
ideal forum for visitors, exhibitors
and researchers to exchange
ideas and experiences for their
mutual benefit.”
CropTec Development Director
Stephen Howe said the content
reflected the show’s principal aim,
to help the combinable crop sector
remain profitable, and had been
modified following visitor feedback
from last year’s event.
“Farmers face a roller coaster
world of crop production. Our aim
is to help them manage the current
agronomic and business
challenges and manage their unit
costs of production so they remain
B
competitive in an increasingly
dynamic global market place.
“The visitor survey confirmed
that the seminars formed a major
part of the event. But farmers also
want to drill down into key aspects
of business and pressing
agronomic topics such as blackgrass, soil health, OSR
establishment and how the
industry might practically address
the loss of key crop protection
chemistry.”
Seminar content will reflect this
feedback, and two new knowledge
hubs have been introduced, one
covering grain marketing and
storage and one on black-grass.
These topical 15-minute
presentations will provide plenty of
material for detailed follow-on
discussions with experts at the
event.
To encourage this knowledge
exchange among the British
farming community, the event
remains free for farmers and
agronomists to attend, provided
tickets are booked in advance.
CropTec 2016 programme
summary
CropTec seminars
The extensive seminar
programme will feature over 20
leading speakers covering a wide
range of technical cropping issues
across four key areas – crop
breeding, crop protection, crop
nutrition and crop establishment.
Exhibition halls
More than 100 exhibitors will be
on hand to discuss a wide range
of developments across the arable
16 | Farming Monthly | November 2016
sector.
Knowledge hubs
Two new hubs feature this year,
a grain marketing and storage hub
and black-grass hub, augmenting
the popular spraying technology
and business hubs. These feature
short, sharp presentations
delivering key take-away
messages.
Sprayer demonstration area
Visitors have an exclusive oneto-one opportunity to test-drive the
latest sprayers in the market from
leading manufacturers.
Careers forum
The perfect opportunity for
students and others interested in a
career in the arable industry to
network and gain free advice from
organisations, exhibitors and
industry specialists.
Opportunities to collect BASIS and
NRoSO points.
Adama Agricultural Solutions is
pleased to announce that it has
agreed a new two-year deal to
remain as the headline sponsor of
CropTec.
First held in 2013, CropTec has
rapidly become established as the
arable sector’s key crop protection
and technical event.
“We are proud to be associated
with such a focused, professional
and well-targeted event,”
explained Ali Bosher, Marketing
Director for Adama.
“With a breadth of industryleading speakers covering a wide
range of technical, practical and
business issues, and an extensive
seminar programme which
provides various solutions to help
increase yields and reduce costs
of production, CropTec provides
the perfect opportunity for farmers,
agronomists and professional
spray operators to learn more
about the very latest developments
in crop establishment, protection,
nutrition, and yield enhancement.
“We look forward to another
successful show in 2016 and are
proud to be able to support such
an influential event into 2017.”
The 2016 CropTec event will
take place at the East of England
Showground, Peterborough, on
Tuesday 29th and Wednesday
30th November.
For further information on
CropTec 2016 and to book tickets
go to www.croptecshow.com
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