| ATV
Can-Am
BRP ATV models equipped with ABS are now available at European
dealerships
The new Can-Am ATV line-up meeting the new EU
regulations is now being delivered throughout Europe.
ombardier
Recreational
Products is proud
to announce that
its 2018 Can-Am
Outlander and
Renegade models, compliant with
the new EU regulations, are now
being delivered throughout
B
Europe.
Over the last years, BRP has
been developing ATVs that allow
customers to make no
compromise on the performance
and their riding experience while
being compliant to the new EU
regulations.
The new Can-Am ATV line-up
equipped with ABS (anti-lock
braking system) is a breakthrough
in the industry. They offer the
riding experience and the comfort
that consumers rightfully expect
from an off-road industry leader.
The European media and BRP
network had the chance to test
these new Can-Am Outlander and
Renegade models in Cyprus last
October during Club BRP EMEA.
Customers now have the
opportunity to test these high-
performance vehicles in Can-Am
European dealerships by booking
a demon on can-amoffroad.com
New UK district commercial manager appointed
by BRP
Agricultural specialist James Dalke is joining BRP (Bombardier
Recreational Products) as a district commercial manager to
bolster the UK business’ ongoing expansion of its commercial
team.
he appointment is
part of BRP’s
continued
investment in the
UK and Ireland,
and will enable the
team to continue to grow the Can-
Am off-road, SEA-DOO and Can-
Am Spyder dealership networks
and the brands’ overall market
share in the utility and recreational
sectors.
An experienced sales
professional in the agricultural
sector, James will be one of the
main points of contact in the UK for
Can-Am off-road, SEA-DOO and
Can-Am Spyder. He is tasked with
implementing commercial business
strategies within the dealer
networks as well as helping them
to grow and develop by driving and
T
expanding the sales of Can-Am
and SEA-DOO products, and
supporting, engaging and
motivating dealers through
wholesale/retail promotions and
commercial activity.
Anita Gobbo, BRP regional
commercial manager UK, Italy and
Spain, says, “UK and Ireland is a
strategic growth market for BRP
and James’ appointment reinforces
our commitment to ensure our
customers receive the best service
and vehicles available on the
market. We are delighted to
welcome James into the BRP
family and look forward to utilising
his considerable knowledge,
experience and contacts to deliver
tremendous value to our dealer
networks and the business.”
Contact your local dealer
158 Performance
Unit 1/2 Tallington Services
Mail Road, Tallington
Lincolnshire PE9 4RN
Tel: 01778 341 144
www.158performance.co.uk
50 | Farming Monthly | March 2018
www.farmingmonthly.co.uk