Farming Monthly National August 2016 | Page 19

| Spraying Househam looks forward to meeting future challenges The agricultural community worldwide has long been familiar with the many challenges facing the sector, whether it be climatic variability affecting crop yield, financial returns from crop commodities, the need to control costs of production and the protection of the environment. Further uncertainty has been thrown into the mix by the, rightly or wrongly, perceived threat from ‘Brexit’. or farm machinery manufacturers this uncertainty only adds to the problems caused by low prices for many crops, over a relatively prolonged period. Despite all these concerns, Lincolnshire based selfpropelled crop sprayer manufacturer Househam Sprayers Ltd is well capable of adapting to these circumstances. Regular development of new, and upgrading of existing models, has enabled the company to stay at the forefront of the UK selfpropelled crop sprayer market. Furthermore, in the light of the ‘Brexit’ outcome the company’s decision, over 15 years ago, to invest in the development of export markets has seen Househam sprayers being marketed around F www.farmingmonthly.co.uk Europe, in both EU and non-EU countries, as well as in other countries around the world including Australia, New Zealand and Israel to name but a few. Managing Director, Robert Willey, is optimistic about the future, even though the market for the type of products Househam’s produce is very competitive at the present time. “Our experience over the years has shown that by working with our customers to help them maximise the efficiency and cost effectiveness of their spraying operations, whilst paying close attention to the possible environmental impact on both wildlife and soil structure, we have been able to contribute significantly to helping growers to produce quality crops.” says Mr Willey. To emphasise the company’s commitment to improving crop spraying efficiency a new model sporting a number of new features is currently in development with a projected launch date in the Autumn of 2016. Andrew Kneen, Househam’s Engineering Director is also optimistic about the future. “Farming in general and farm machinery manufacturers in particular, will face many challenges over the coming years, but by continuing to develop innovative machines which meet the needs of our customers in the UK and Europe, and further developing the already exciting potential for export sales to countries in the Middle and Far East, we hope to be well set for the future.” August 2016 | Farming Monthly | 19