Farmers Review Africa March/April 2020 Farmers Review Africa March - April 2020 digital ( | Page 24

FEATURE Why we must rethink the potato for a sustainable use of resources W e must change how we handle our resources. A rapidly growing population, increased demand for produce and the threat of climate change bring with them risks to the food supply chain, and new approaches must be looked at to enable a sustainable future. Perhaps often overlooked within the food crisis though is the potato, which has long been a popular staple of westernized diets and is now rising to prominence within new, emerging markets. Burgeoning demand is good for producers and processors, but is this increase from consumers feasible and stable with the current global state? A growing demand A huge part of society’s diet for the last 400 years, the popularity of potato shows no sign of slowing down. According to the latest figures, it’s estimated that 388,191,000 tonnes of potatoes are produced annually, with China and India combined accounting for a third of all harvested potatoes. The total value of the products is close to $100bn. 22 | March - April 2020 However, this current trend shows how the potato market has changed over recent years. In the early 1990s, the majority of potatoes were grown and consumed across European and North American markets. Since then however, there has been a huge rise in production within markets such South America, Africa and Asia. used for processed potato goods; a figure which is increasing year-on-year. Emerging markets are repositioning the potato as an alternative to rice and wheat, thanks to its nutritional value and being more sustainable to grow – China, in particular, is doing this to help feed the world’s largest population due to the pressures of growing less water-intensive crops. Studies suggest that growing potatoes requires 30 per cent less water than rice, and also returns a higher yield per hectare. Problematic production impacting yields Although the increase in demand is a positive sign for the industry, it can also create challenges in terms of ensuring there is an availability of harvests. Climate change is a huge global concern, touching all industries and sectors, and comes as a massive threat to the quality and overall yield of potatoes. The range of uses for potatoes has also instigated its rise in popularity – especially processed potato products. The likes of frozen French fries and potato chips are increasingly becoming consumed more, with 15-20 per cent of the total crop harvested in China alone being The unpredictability of weather conditions can impact how, where and when crops can be grown, due to the changes in which are caused to the land and climate. In a time when optimized yields are integral to meeting demand, we need to be more reactive in the field to find new An ever-increasing population, partnered with diets of developing markets changing, has also fueled the rise in demand for potatoes over the last decade.