Fargo INC! August 2016 | Page 31

“Shallow words make us shallow and dumb,” said Cheryl Heller, founder of design lab CommonWise. “Deep words deepen us and teach us empathy.” Heller lamented the rise of “shallow writing” that she sees rampant on the internet, juxtaposing an example of a tweet with a line of prose from Charles D’Ambrosio and asking the audience which had a more profound impact. She noted that, over history, great leaders have recognized language as the root of change. Words, she said, are the most powerful tool we have to create change. “Let’s use them wisely,” she said. On a similar note, Kellam Barta, founder of NDSU Language Diversity Ambassadors, noted that how we say the things we say is not grounds for discrimination. And yes, he’s looking at you “BiZon” fans. On a greater level, he said, this mindset can impact our judgment of people from different regions, countries and backgrounds. “We need to stop using language variation as a reason to discriminate,” he said. BUILD HEALTHY CITIES Greg Tehven wrote in the program. While the talks varied from Millennial retention to medical advances in solving a skin disease, a few themes emerged throughout the day. LANGUAGE IS KEY In sessions one and two, we were taught a bout the importance of language and how the words we use directly impact the way we think. There was also a theme around building healthy cities, both economically and culturally. The first speaker of the day, Ben Hecht, president and CEO of Living Cities, illuminated the reality of wealth disparity between white and non-white populations. With a four-step process, he outlined how this can change from the inside out within a city–steps such as using real-time data to see if solutions are working, engaging the right people and changing the way city hall works. But truly, change must happen inside out within a person first. It’s called individual behavior change, he said. “It requires each of us to have humility…to get up today and go do something about it.” Ian Abston talked about cities too, but from a