Fall 2017 Fall 2017 Gavel | Page 18

Jumping the Snark: Are humor and sarcasm ever appropriate in legal writing? By Tammy R. P. Oltz This past summer, the ACLU of West Virginia filed an Amicus Curiae brief in response to the lawsuit filed by coal magnate Robert Murray against TV host and comedian John Oliver over comments Oliver made on his television show, “Last Week Tonight.” The lawsuit alleged, among other things, Oliver defamed Murray in a television segment critiquing Murray’s mining practices and featuring gags such as a giant, profanity-using squirrel named Mr. Nutterbutter and comparisons to Dr. Evil from the “Austin Powers” movies. The ACLU-WV brief took on Murray’s complaint with snark, sarcasm, and a little profanity of its own. Calling Murray’s lawsuit “ridiculous,” the brief writer used informal point headings addressed directly at Murray (e.g., “Courts Can’t Tell Media Companies How to Report, Bob”), asserted the Dr. Evil comparison could not be defamation since it’s true that there is a resemblance (side- by-side photos of Murray and Dr. Evil were included to support this assertion), and claimed Murray was just upset Oliver “was mean to him.” A representative line stated, “It is apt that one of plaintiffs’ objections to the show is about a human-sized squirrel named Mr. Nutterbutter, because this case is nuts.” The brief lit up social media and made national headlines, many of them laudatory. Vanity Fair, Slate, Huffington Post, and Above the Law dubbed it “hilarious,” the AV Club called it “sassy,” and Litigation Daily called it “awesome.” But the brief touched a nerve in the legal writing community, sparking a long debate on a national listserv between those who agreed it was funny and effective and those who felt it was disrespectful and a prime example of what not to do. Indeed, there may be good reason to be cautious. First, just as unusual personal style can detract from an attorney’s argument in court, overly “cute” writing risks clouding rather than clarifying the substantive legal argument. The ACLU-WV brief got a lot of attention, but almost none of it discussed the actual strengths (or weaknesses) of its arguments. Further, the use of humor, snark, or even just overstatement risks alienating the reader, particularly if he or she doesn’t already agree with the writer. Judge Kethledge of the U.S. Court of Appeals for the Sixth Circuit had this to say in a recent case: “There are good reasons not to call an opponent’s argument ‘ridiculous,’ which is what State Farm calls Barbara Bennett’s principal argument here. The reasons include civility; the near-certainty that overstatement will only push the reader away (especially when, as here, the hyperbole begins on page one of the brief ); and that, even where the record supports an extreme modifier, ‘the better practice is usually to lay out the facts and let the court reach its own conclusions.’ Big Dipper Entm’t, L.L.C. v. City of Warren, 641 F.3d 715, 719 (6th Cir. 2011). But here the biggest reason is more simple: the argument that State Farm derides as ridiculous is instead correct.” 18 THE GAVEL On the other hand, gentler humor, in the right context, could actually be more effective than ordinary legal writing. Take the case of Netflix, which recently issued a cease-and-desist letter to a Chicago pop-up bar with a theme based on one of its popular TV shows. “Stranger Things” is a science fiction/horror show set in the 1980s and featuring an alternate dimension called the Upside Down as well as a monster