Fabulous Floors Q1 2017 Winter | Page 8

armstrong 2017 | Wood Look Laminates Drive Flooring Further Up the Wall Armstrong Flooring Introduces Fashion for the Floor and Walls B ring renewed perspective to the ambiance of a room. Adding tile treatment to walls is nothing new. However today, tile is not the only flooring product that has made its way to the wall. Wood and laminates, and specialty products like Alterna — are finding opportunity beyond flooring. And this is not your grandmother’s wood paneling any more.  These products are being used as accent walls, installed horizontally, vertically or on the diagonal.  The look is natural, with a beautiful accent of warmth, texture and color. Wood paneling is back, but in a big, new way. Right now, wood and wood looks are dominating, with distressed and reclaimed wood looks trending, for both contemporary and traditional settings. It is those attributes that have made Armstrong’s Coastal Living™, Architectural Remnants® and Rustics Premium™ collections best-seller’s for floors, and now as wall accents. These looks are popular in both premium laminate collections, and Alterna™ engineered tile, which also can be used on the floor and walls (except in showers). Above; Armstrong Alterna Historic District. 6 FABULOUSfloors