EXPERIENCE
On the Sunny Side…with Wild Eggs
Popular mainstay continues ‘eggs-ellence’ at breakfast and lunch, offers catering, too
BY LAURA ROSS | COURTESY PHOTOS
“If you build it, they will come.” crafted eggs, bacon, potatoes and more. a restaurant there three years ago.”
As the classic film Field of Dreams melted that
phrase into our collective consciousness, so too,
have entrepreneurs taken that command to heart. The restaurant’s Jeffersonville — 1450 Veterans
Parkway — is one of Wild Eggs’ newest and growing
locations. The popular Jeffersonville location is growing
with the addition of patio seating for about 20
guests coming in July.
When J.D. Rothberg and Shane Hall entered
the “breakfast biz” 10 years ago in Louisville with
their Wild Eggs restaurant, the idea of an upscale
restaurant focused on the first meal of the day was
a newer concept — but it worked. “So many people from Indiana went to our
downtown Louisville location, we decided to bring
the eggs to them,” said Meredith Smith, marketing
manager for Wild Eggs. “Jeffersonville and Southern
Indiana in general are growing so much with the
walking bridge and development throughout the
area, we knew it was the right move for us to open Wild Eggs restaurants are now located in five
spots in Louisville and Jeffersonville, three in
Indianapolis, three in Cincinnati, one in Bowling
Green, Kentucky, two in Lexington, Kentucky, and
two restaurants in Nashville.
Ten years and 16 Wild Eggs restaurants later,
people still line up every day for their carefully
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EXTOL : JUNE/JULY 2019
Breakfast was important throughout Rothberg’s
life. A native of Colorado, his great grandfather was