Effective
Good Value
Engaging
Caring
Confident
Effective
Colgate is one of the oldest and most well known brands in the UK. They often instil confidence with their effective products.
Youthful
Fun
Good Value
Known as a very Youthful brand Aquafresh are identifiable by their three-colour product. Selling for good value to win customer satisfaction.
Expert
Innovative
Engaging
Sensodyne are commonly viewed as a more upmarket brand that are‘ worth paying more for’ due to their expert style products.
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