ExpertEye European Automotive Report Q3 2016 | Page 17
Top 10 Makes
5.5% above 2016. New commercial vehicle “CV” sales also remain strong thanks to the generally
positive market place with sales to the end of October up 8.3% but with a 1.1% fall in September
3 Month
and a 5.6% drop in October the market is definitely contracting. Overall CV sales are expected to
RV%
Change
ease back in the remainder of the year and end up just under 8% above 2015 levels.
MARKET AVERAGE
38.5
+1.5%
PORSCHE
52.8
+1.2%
SUVs remain the top choice for French car buyers which is why once again they take the top three
LAND ROVER
46.9
+0.8%
M INI
46.0
+1.0%
JAGUAR
45.9
+0.4%
traditional C segment models. Premium brands continue to get the strongest RVs despite
AUDI
45.4
+0.3%
significant improvements in build and material quality from volume manufacturers.
VOLVO
45.3
+2.1%
M ITSUBISHI
44.9
+5.4%
As mentioned earlier the rise in RVs generally in France can be seen with eight of the top ten
BM W
43.9
-0.5%
segments all seeing RVs rising with only the premium medium segment and D1 large segments
SUZUKI
42.9
+0.8%
DACIA
41.4
-0.2%
places for RVs. Compact SUVs continue to enjoy a strong position as they take sales away from the
seeing values ease back a little as demand may not be totally in line with supply.
Top 10 Segments
The only change at the top of the brand table is Jumping up to third from fifth place. However
the Mini has a lower list price and therefore a stronger RV percentage on average than a typical
3 Month
RV%
Change
MARKET AVERAGE
38.5
+1.5%
J3 Premium SUV
47.3
+0.3%
thanks to the popularity of its PHEV Shogun model which has squeezed DS out of the top ten this
J2 Compact SUV
45.9
+1.2%
quarter
J4 Luxury SUV
45.4
+0.1%
D2 Large Premium
43.9
+0.0%
Our view for 2017 remains unchanged from last quarter with petrol RVs still having room to
C2 M edium Premium
43.2
-0.5%
J1 Small SUV
43.0
+0.6%
Jaguar or Audi. This means any increase in RVs as a result of increasing demand has a bigger
impact on the scale of the RV percentage increase. Mitsubishi has leapt into seventh place in part
increase by a further 2 percentage points with diesel having room to rise by a further 1
E1 Executive
42.6
+2.0%
percentage point. Beyond 2017 is very much dependant on the political landscape but a 1-2p.p.
M 2 Large M PV
41.0
+0.6%
improvement in the RVs of younger used vehicles in 2018-19 still looks likely
B1 Small
39.7
+0.2%
D1 Large
39.6
-0.2%
Source: ExpertEye AG
European Automotive Report - 2016 Quarter 3
16