Experience on Main Street Brochure 2022 Edition | Page 90

Frontgrid

Flying high with retailtainment : Introducing ParadropVR

Frontgrid continues to make unstoppable presence when it comes to innovative adventure experiences - and believe their cutting-edge ParadropVR can be a driving force for city centres and shopping malls which are seeking to diversify their offering .
Owning the skies when it comes to virtual reality ( VR ) experiences , the product offers varied content , gamification , esports and event capabilities .
Frontgrid explains ParadropVR is a proven business model , with the option to be operatorless , and a highly commercial throughput . It has been recognised globally by awards in the VR , leisure , entertainment , sustainability and retail sectors .
There are four main components offered through ParadropVR , these are :
• Multisensory and motion hardware which simulates the experience of flying under canopy
• VR content , which works in tandem with the hardware to enable flyers to explore environments . With ParadropVR you can fly over any environment you can possibly imagine , from the desert , to the mountains , from cityscapes , to out of space . Or , for that extra relevance and draw to your venue , you can choose to create custom content tailored specifically to your creative theming or destination
• Omni-reality marketing opportunities , including brand experiences , in game branding and direct digital links to retail , as well as the potential to amplify the experience via marketing campaigns using email and social media
• Support ecosystems , to help optimise installation
VR-Park , Dubai
90 Frontgrid