Experience on Main Street Brochure 2022 Edition | Page 76

M Worldwide

Using the Experience Masterplan Strategy to transform physical visitor experience

Award winning strategic consultancy M Worldwide specialises in creating exceptional experiences for end-users that transform and transition malls , districts , towns and cities . Their aim is to activate destinations to create relevance which drives footfall and revenue .
A flagship product of M Worldwide is an Experience Masterplan Strategy . The Strategy delivers growth through targeted investment , which also supplies the vital tools and framework for Activation and Delivery .
“ Our approach is centred on a deep understanding of end-users ; residents , communities , visitors and businesses . It is steered by evidence-based commercials along with an appreciation of direct and indirect competition , emerging consumer and shopper trends .” Explains Michael Heanue , Joint Managing Director of M Worldwide .
The FutureBack™ diagnostic process uses a wide range of inputs to shape a long-term vision which then identifies a series of milestones back to the near term . This approach can deliver incremental change at pace whilst retaining value for money over the lifetime of the project .
Kringlan Social , a new leisure and entertainment destination supported by M
Worldwide ’ s Experience Masterplan Strategy
M Worldwide prides on creating brilliant hospitality propositions
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