Exhibition World Issue 5 | Page 31

Sponsored Content

GITEX GLOBAL 2022 welcomed an unprecedented 52 % new exhibitors this year
GITEX isn ’ t just a big gathering of people . It ’ s the super-connector humanising the virtual and digital economies
ESG ( Environment , Social , and Corporate Governance ).
Leading global tech communities to Africa The first was the launch of GITEX AFRICA , leveraging a 42-year legacy of connecting tech titans , governments , start-ups , investors and global innovation hubs , to accelerate , collaborate , and explore new ventures in the world ’ s rising tech continent .
The inaugural GITEX AFRICA will take place , 31 May-2 June 2023 , in Marrakech , Morocco , rallying the tech world ’ s attention to the vast potential of the globe ’ s youngest continent , and shaping the vision for a more connected , sustainable , inclusive , and tech-driven digital economy .
The landmark event is the first overseas venture for GITEX GLOBAL , launched in partnership with the Digital Development
Agency ( ADD ), a strategic public entity leading the Moroccan government ’ s digital transformation agenda under the authority of the Moroccan Ministry of Digital Transition and Administration Reform .
KAOUN International , the overseas events organising company of Dubai World Trade Centre ( DWTC ), will lead the partnership for this much awaited business endeavour in the highly sought after tech region , officially launching the ‘ Go There ’ global campaign for GITEX AFRICA , at GITEX GLOBAL 2022 .
With tech-friendly policies in a continent that is now far more accessible , African investment is rocketing . Analysts predict the tech market is on track to scale from $ 115bn to $ 712bn by 2050 , while growth in start-up funding is six times higher than anywhere else . In only six years , Africa went from zero to seven unicorns , with four all born last year .
African talent development is also at its fastest . Global tech titans Microsoft and Google are already setting up billion-dollar innovation and talent hubs in Africa , while the number of people with internet access has grown to 522.8 million , or 40 % of the African population .
Meanwhile , a youthful populace coupled with Africa ’ s rapid urbanisation is accelerating digital economic growth , with 70 % of the Sub- Saharan African population under 30 years of age and 45 % of Africans set to live in cities by 2025 .
Expand North Star hosted by Dubai Chamber of Digital Economy to launch in May 2023 Following the outstanding sell-out success of its 2022 October edition , GITEX GLOBAL also extended its highly acclaimed start-up
www . exhibitionworld . co . uk Issue 5 2022 31