Exhibition World Issue 5 — 2020 | Page 3

Contents

In this issue :

UFI – The Global Association of the Exhibition Industry promotes , represents and serves the interests of the world ’ s leading show organisers , fairground owners and operators , major national and inter national associations of the exhibition industry and industry partners . As a non-political and non-profit organisation , UFI ’ s main goal is to serve the exhibition industry worldwide and to emphasise its unique marketing characteristics for the development of world trade .
Present on six continents , in 84 countries , UFI is a unique and neutral forum for dialogue dedicated to all professionals involved in the trade fair business . Serving the exhibition industry since 1925 , UFI applies its professional experience and renown to providing its members and the industry with the extensive know-how required to meet the challenges of everchanging needs .
Being a member of UFI is a proof of quality and international recognition . Over 4,500 tradefairs and exhibitions are organised by its members . More than 900 of these are international exhibitions , app roved by UFI , based upon strict and exacting quality criteria , assuring excellent services for the benefit of exhibitors and visitors .
Top left , 15-17 Big Interview : EW meets Cape Town ICC ’ s CEO , Taubie Motlhabane
Top right , 25 Is your website event-ready ? ASP ’ s Jon Benjamin is ready with some tips
Bottom left , 32-33 Caravan Salon rolls out the business in Düsseldorf
Bottom right , 43-44 EW hears from the man himself : IMEX Group chairman Ray Bloom
UFI President : Mary Larkin UFI Managing Director / CEO : Kai Hattendorf UFI Head of Global MarComs , Mina El Fazazi
NEWS & OPINION
5 EDITOR ’ S NOTE
18-19
LOGISTICAL NIGHTMARES Freight logistics professionals share their insights and coping mechanisms
17 rue Louise Michel 92300 Levallois-Perret Fran Tel : + 33 ( 0 ) 1 4639 7500 Fax : + 33 ( 0 ) 1 4639 7501 Email : info @ ufi . org Website : www . ufi . org
6-7
GLOBAL UPDATE
9
BIG ORGANISERS , BIG DECISIONS
10
UFI : THE COMEBACK ’ S BEGUN
38-39
EXECUTING UNDER UNCERTAINTY Stephanie Selesnick goes coast to coast Stateside and sees pets win prizes in Chantilly and finds a good market in Vegas
UFI Asia / Pacific Regional Office : Suite 4114 , Hong Kong Plaza 188 Connaught Road West Hong Kong , S . A . R Tel : ( 852 ) 2525 6129 Email : asia @ ufi . org
UFI Middle East / Africa Expo Center , Sharjah - UAE Tel : ( 971 ) 6 5991352 Email : mea @ ufi . org
UFI Latin America Corferias Cra 37 # 24-67 Auditorium Second Floor Bogota Colombia Tel : + 571 3445486 E-mail : anamaria @ ufi . org
The opinions and views expressed in Exhibition World do not necessarily reflect UFI policy or position .
INSIGHTS & INTERVIEWS
15-17
43-44
BIG INTERVIEW EW meets CTICC ’ s CEO
ANOTHER SHOW , ANOTHER PLANET The IMEX chairman speaks about partnership moving to another level ,
49-50
THINK TANK
13
GLOBAL RECOVERY INSIGHTS explori ’ s Sophie Holt leads us through the results of a new UFI / SISO report
DEALMAKERS Steve Monnington contents himself with a look at some single-show transactions
and more
35
DOMESTIC IS BEAUTIFUL ?
Björn Kempe explores the Asian markets
FEATURES & RESEARCH
41
AI VERSUS REAL INTELLIGENCE
31
ALCHEMY IN VICENZA
David Woodbridge explores the pros and
A study on how IEG gave VOICE to the
cons of matchmaking using two different
gold and jewellery trade in Vicenza
approaches
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