UFI – The Global Association of the Exhibition Industry promotes , represents and serves the interests of the world ’ s leading show organisers , fairground owners and operators , major national and inter national associations of the exhibition industry and industry partners . As a non-political and non-profit organisation , UFI ’ s main goal is to serve the exhibition industry worldwide and to emphasise its unique marketing characteristics for the development of world trade .
Present on six continents , in 84 countries , UFI is a unique and neutral forum for dialogue dedicated to all professionals involved in the trade fair business . Serving the exhibition industry since 1925 , UFI applies its professional experience and renown to providing its members and the industry with the extensive know-how required to meet the challenges of everchanging needs .
Being a member of UFI is a proof of quality and international recognition . Over 4,500 tradefairs and exhibitions are organised by its members . More than 900 of these are international exhibitions , app roved by UFI , based upon strict and exacting quality criteria , assuring excellent services for the benefit of exhibitors and visitors .
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Top left , 15-17 Big Interview : EW meets Cape Town ICC ’ s CEO , Taubie Motlhabane
Top right , 25 Is your website event-ready ? ASP ’ s Jon Benjamin is ready with some tips
Bottom left , 32-33 Caravan Salon rolls out the business in Düsseldorf
Bottom right , 43-44 EW hears from the man himself : IMEX Group chairman Ray Bloom
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UFI President : Mary Larkin UFI Managing Director / CEO : Kai Hattendorf UFI Head of Global MarComs , Mina El Fazazi |
NEWS & OPINION
5 EDITOR ’ S NOTE
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18-19 |
LOGISTICAL NIGHTMARES Freight logistics professionals share their insights and coping mechanisms |
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17 rue Louise Michel 92300 Levallois-Perret Fran Tel : + 33 ( 0 ) 1 4639 7500 Fax : + 33 ( 0 ) 1 4639 7501 Email : info @ ufi . org Website : www . ufi . org |
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38-39 |
EXECUTING UNDER UNCERTAINTY Stephanie Selesnick goes coast to coast Stateside and sees pets win prizes in Chantilly and finds a good market in Vegas |
and more |
35 |
DOMESTIC IS BEAUTIFUL ? |
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Björn Kempe explores the Asian markets |
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FEATURES & RESEARCH |
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41 |
AI VERSUS REAL INTELLIGENCE |
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31 |
ALCHEMY IN VICENZA |
David Woodbridge explores the pros and |
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A study on how IEG gave VOICE to the |
cons of matchmaking using two different |
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gold and jewellery trade in Vicenza |
approaches |