UFI Congress
All set for big Bangkok
welcome for global
exhibition industry
he Thailand Convention and
Exhibition Bureau (TCEB) will
host the largest global meeting
of the exhibition industry, the
86th UFI Global Congress, when it takes
places, 6-9 November 2019 in Bangkok.
TCEB says the event is testament to the
country’s MICE industry’s strong private
and public sector co-operation which
also supports the Thai government’s 4.0
initiative.
In hosting of the UFI Congress TCEB joined
forces with multiple partners including
Bangkok Metropolitan Administration,
Thai Exhibition Association (TEA), Thailand
Incentive and Convention Association
(TICA), Thai Hotels Association (THA)
and Bangkok River Partners to welcome
approximately 500 leading exhibition
professionals from 50 countries.
“The UFI Global Congress is known as the
exhibition industry’s largest global meeting
of the year and is the ‘must attend’ event
for industry professionals,” said Mr Chiruit
Isarangkun Na Ayuthaya, TCEB President.
“Each year its updates set the trends that
move the global exhibition industry forward
and to host them in Thailand is a huge win
for the country’s MICE sector.”
The Global Congress will be organised
under a ‘Platforms of Trust’ theme that
highlights one of key drivers behind the
global exhibition industry. The Platforms of
Trust emphasises that trustworthiness is key
to the entire exhibition value chain covering
exhibition platforms, marketplaces, service
providers, venues and partners.
Kai Hattendorf, UFI Managing Director
and CEO, said: “Markets are built on trust as
are the exhibitions we run, the marketplaces
we maintain, and the services we provide.
“They all rely on trust. As organisers,
venues and partners in the industry, our
success is based on the trust our customers
place in us. And Thailand’s global profile as a
hub for international exhibitions has grown
significantly in recent years, and our latest
UFI research data show that the Thai market
is well-positioned for additional growth in
the years to come.”
86th UFI Global
Congress
business and
networking
sessions:
Chiruit notes the 86th UFI Global
Congress in Thailand will feature
unique business and networking
sessions, including:
Thai Town – A showcase of Thailand
as a destination for the industry,
whereby, delegates can meet
representatives of TCEB and find
out how the bureau can assist them.
Delegates can also converse with TEA
members who are ready to introduce
them to Thai service providers.
Meanwhile, Thai MICE Cities stands
will highlight how the infrastructure
and facilities in emerging destinations
can accommodate tradeshows.
Focus on Thailand – Will present
business opportunities in Thailand
with a pair of high-profile speakers
showcasing their experiences in
collaboration with Thai companies in
staging international tradeshows in
the country.
Speed Dating – Will be organised
under a ‘Follow Focus’ concept
allowing UFI members to meet
ten event organisers in Thailand
to explore ideas of collaboration,
connection, shared objectives and
the possibilities of co-organising and
co-locating future tradeshows.
w w w.exhibitionworld.co.uk
Issue 5 2019
25