Kai Hattendorf
I Managing Director
cert. It makes a difference
n event gathers 20,000
at once for a few hours in
space – or if you welcome
number of people over
of days in a spacious
or conference venue.
hibition is an organised
an industry, we know how
onditions where attendees
out their business while
necessary precautions in
Covid-19.
erman example shows,
s react to these messages –
n the door to discussions on
n exhibitions.
in, if we sit and wait for the
s – who are dealing with
s of virus-related matters – to
s, it will be a long wait. We
proactive – and we are!
mbers around the world are
n setting up arrangements
and solutions for reopening. In early
May we aggregated many of these into
a global framework for the safe and
controlled reopening of exhibitions, a
framework compiled together with an
industry-wide task force of organisers,
venues, service providers, and
associations, and that is endorsed by
the movers and shakers of our industry.
While the framework is global,
rules and regulations differ from
market to market, from country to
country. We have, therefore, also
complemented this framework
with recommendations for concrete
measures, by identifying and
sharing global good practices. This
Guide will have been released by
the time you read this.
To collect, review, and prepare
all this material in such a short
time is only possible because we,
as an industry, have accepted the
challenges that come with Covid-19,
and because we at UFI also work
closely with our G3 global trade
association partners AIPC and ICCA.
Our next task will be just as
important: to show our customers –
exhibitors and visitors alike – that we
can put in place what we promise,
and provide a safe space to meet and
do business.
As urgently as we want to open the
door to exhibitions, we cannot afford
to rush; we must be both precise and
meticulous. Connecting people is at
the core of what we do: keeping them
safe is, and will remain, our first and
biggest duty.
www.exhibitionworld.co.uk