#GED19
Ready for #GED19!
he fourth edition of Global
Exhibitions Day, #GED19,
is set to be celebrated bigger
and better than ever before,
on 5 June 2019!
The four key main messages being pushed
forward for #GED19 are:
• Exhibitions are a large global industry
• Exhibitions are an effective and sustainable
way of doing business
• Exhibitions can contribute to a sustainable
world
• The exhibition industry offers a variety of
job opportunities.
Who is it for?
GED is open to all who are interested in
increasing the visibility of the exhibition
industry.
In the previous editions, this initiative
mobilised thousands of industry
professionals all over the world:
Associations, exhibition organisers,
venues, service providers, universities and
individual professionals.
w w w.exhibitionworld.co.uk
How can you get involved?
GED offers a broad mix of activities, both
onsite and online, to promote exhibitions
as business platforms as well as career and
business development opportunities in the
industry.
A GED Project and Activity Tool has been
set up, where projects and activities have
been registered: http://ged.ufi.org/user/
project/create. Note that the tool registers
English language only. If you wish to share
media releases or other material in your
native language, UFI advises using the
upload function within the reporting tool.
Registered activities and projects in the
GED Project and Activity Tool are eligible
for the Global Exhibitions Day Awards
Competition, for which entries must be
in by 21 June. The top five initiatives will
be selected for one of these awards by a
panel including senior staff from UFI and
Exhibition World. The Exhibition World /
UFI GED Awards competition was expanded
to five categories last year and a dedicated
GED18 International Fair Poster competition
was launched.
GED 2018 turned out to be the biggest
day of advocacy for the exhibition world so
far, according to data from UFI, the global
association of the exhibition industry:
• 85 countries and regions supported the
exhibition industry: +10% compared to
GED17
• 2018’s campaign saw over 160 editorial
features (articles, media releases, blog posts).
• 360 videos were uploaded on the dedicated
YouTube GED playlist (www.ufi.tv): +14%
compared to GED17.
• #GED18 reached more than four million
people on Twitter and the GED Facebook
group has risen to over 2,500 members.
Developments from past GED campaigns
have included tightening the industry
focus on advocacy projects, based on
‘Facts and Stats’ and ‘Key messages’ about
the exhibition industry; as well as talent
promotion, introducing ‘Follow me’ videos
and the ‘Voices of the Exhibition Industry’
campaign.
So get on board with #GED19
Issue 3 2019
37