Exhibition World Issue 2 – 2021 | Page 41

Advertising feature geospatial technology and temperature tracking technology were deployed to enhance safety of delegates .
• Indoor location technology was used to track movements between halls and support compliance with safe management measures .
• Meeting Pods , for pre-arranged meetings had plexi glass separating the exhibitor and buyer as well as microphones on both sides for a better auditory experience .
• Larger pods ( double in size ) to cater to four persons , with two representatives from each company to facilitate productive discussions were made available .
Safe Event Platform
Geo Connect Asia trialled the ‘ Safe Event Platform ’ – a technology solution that enables greater ease of monitoring event activities .
• The Safe Event platform was borne out of the Singapore Association of Convention Exhibition Organisers ’ ( SACEOS ) SafeEvent challenge launch on IMDA ’ s Open Innovation Platform .
• The Safe event platform helps MICE players to run the events safely and effectively without relying heavily on the extra human labour .
• This platform facilitates the re-opening of MICE events with compliance to the SMMs set by Singapore Tourism Board and provides MICE players to track , monitor , manage and review the event activities without compromising the safety of the anyone .
It comprises of three components : 1 . Safe Event App ( for attendees ) and , 2 . Safe Event Platform ( for event organisers ) 3 . Safe Event Platform ( for premise owners )
Safe Event platform will be able to receive reports of all attendees through users ’ devices that serve as a medium to transmit the data to the dashboard where the event organiser has access to functions like , Attendance , Trail Analysis , Contact History , etc .
• In case an attendee enters an unauthorised zone , alerts will be triggered to both attendee and event organisers .
• Attendees that have come into close contact with one another will also be recorded .
Safe Business Event Framework
Singapore Tourism Board developed a risk management framework for business events based on rigorous safe management measures . Over 50 MICE events have trialled under the Safe Business Events Framework to date in Singapore and involved over 6,000 local and foreign attendees . There has so far been no incidence of Covid-19 infections recorded stemming from these events .
The framework was part of STB ’ s preparation for a calibrated and safe resumption of B2B events and was created in consultation with the industry and is aligned with international best practices . It arises from reflections and lessons learnt in the first half of 2020 , when businesses in Singapore ’ s MICE sector conceptualised and reimagined what a safe event could look like .
For events in Singapore , health and safety remain a top priority . Rigorous standards of safe management and hygiene are adhered to . This includes the management of crowd density and group size throughout the event , innovative ways of ensuring adherence to safe distancing , as well as pre-event Antigen Rapid Tests for attendees . With these measures in place , attendees can enjoy peace of mind at the event .
Under STB ’ s Safe Business Events Framework , event organisers ( EOs ) must achieve five key outcomes :
Infection control measures for every stage of an event attendee ’ s journey ( preto post-event )
Ensuring a safe and clean environment
Limits on close contacts between individuals
Limits on crowd density
Preparing for emergencies relating to COVID-19
• Using Bluetooth technology , the
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