In this issue :
UFI – The Global Association of the Exhibition Industry promotes , represents and serves the interests of the world ’ s leading show organisers , fairground owners and operators , major national and inter national associations of the exhibition industry and industry partners . As a non-political and non-profit organisation , UFI ’ s main goal is to serve the exhibition industry worldwide and to emphasise its unique marketing characteristics for the development of world trade .
Present on six continents , in 84 countries , UFI is a unique and neutral forum for dialogue dedicated to all professionals involved in the trade fair business . Serving the exhibition industry since 1925 , UFI applies its professional experience and renown to providing its members and the industry with the extensive know-how required to meet the challenges of everchanging needs .
Being a member of UFI is a proof of quality and international recognition . Over 4,500 tradefairs and exhibitions are organised by its members . More than 900 of these are international exhibitions , app roved by UFI , based upon strict and exacting quality criteria , assuring excellent services for the benefit of exhibitors and visitors .
UFI President : Mary Larkin UFI Managing Director / CEO : Kai Hattendorf UFI Head of Global MarComs , Mina El Fazazi
17 rue Louise Michel 92300 Levallois-Perret Fran Tel : + 33 ( 0 ) 1 4639 7500 Fax : + 33 ( 0 ) 1 4639 7501 Email : info @ ufi . org Website : www . ufi . org
UFI Asia / Pacific Regional Office : Suite 4114 , Hong Kong Plaza 188 Connaught Road West Hong Kong , S . A . R Tel : ( 852 ) 2525 6129 Email : asia @ ufi . org
UFI Middle East / Africa Expo Center , Sharjah - UAE Tel : ( 971 ) 6 5991352 Email : mea @ ufi . org
UFI Latin America Corferias Cra 37 # 24-67 Auditorium Second Floor Bogota Colombia Tel : + 571 3445486 E-mail : anamaria @ ufi . org
The opinions and views expressed in Exhibition World do not necessarily reflect UFI policy or position .
NEWS & OPINION
5 EDITOR ’ S NOTE 6-7 GLOBAL UPDATE 9 UFI : Time to align regulations
INSIGHTS & INTERVIEWS
13
FEATURES & RESEARCH
18-21
STATESIDE WITH STEPHANIE Stephanie Selesnick meets the Teamsters Union ’ s Laura Sims
13-17 BIG INTERVIEW Paul Colston puts some questions to Anna Dycheva-Smirnova , the new head of Reed Exhibitions UK
GIPR RESEARCH PREVIEW Julien Schmetz marks our card exclusively for jmc ’ s new Global Industry Performance Research results
22-25
27
28
THINK TANK
10
50
Top left , 15-17 EW meets the new chief on the Reed Exhibitions UK block
Top right , 24-25 Meet CloserStill ’ s history man for a look ahead
Bottom left , 32 Event tech news : walking with Spot , Eclipse 3D and more ...
Bottom right , 42-45 New Builds : keeping the meetings momentum up
SOARING SUCCESS CloserStill ’ s latest spate of awards prompts a closer look at the company ’ s recipe for success with chairman Phil Soar
MISSING YOU Stuart Wood presents a vox pop of expectations for the great return
THE NEXT BIG TRANSFORMATION ExpoPlatform research suggests we are only at the tip of the iceberg in terms of digitisation
DEALMAKERS Collaborating is the theme running through recent transactions , says our M & A man Steve Monnington
REINVENTING LIVE A review of the new book from Denzil Rankine and Marco Giberti www . exhibitionworld . co . uk Issue 2 2021 3