Exhibition News May 2020 | Page 35

Feature Andrew Manby the second half of the year, delivers; ensuring businesses can showcase their services, visitors can be inspired, and more memorable moments are created. We remain optimistic about the future but recognise that we will need to come together as an industry and work collectively to ensure we come back even stronger.” Andrew Manby, MD, Joe Manby Limited. What we do know for sure is the longer the current situation continues then the more difficult it will be for us all! Critically, we must have continued government support, both in the access to and effectiveness of the various loan schemes, the Job Retention Scheme and the plans currently in place to assist the self-employed. Any early withdrawal of funding, difficulty of access, or significant reductions in the current levels of government assistance, will be a major game changer! “Assuming therefore that events are operational, and the Nightingale Hospitals have all been removed by the end of Q3, venues will be at the start of a busy autumn season with their previously contracted business. Again, Dan Watkins assuming that all these events have survived in some format, what capacity will they have to accommodate rescheduled shows? The first question therefore concerns the availability of tenancy options. “Whilst we have a few client events that have secured venue dates later in the year, it would seem that this has not been an easy process. One or two are still looking at this option, but by far the majority of our annual and biannual events have now simply cancelled this year’s show(s) and are focusing on how they best deliver in 2021. “You’ll appreciate that we’ve no understanding of how other suppliers react in the same situation, nor do we have a full understanding of what the industry’s capacity is at any given time. “Certainly, if we were to see large staff redundancies, the self-employed not returning to the industry or, even a few, key service suppliers cease trading as a consequence of a protracted layoff, it would have to raise some serious questions around our industry’s ability to support what we all hope will be a resurging market. That is why continued Rob Brackstone government support, which may in the end need to be specific to our sector, is so absolutely vital. It may also prove to be the greatest challenge! The potential skills shortage has been an issue way before we’d heard of coronavirus. Certainly, our current predicament focuses the mind and it may well exacerbate the situation. Dan Watkins, sales director, Dzine International Furniture Hire With rapidly declining furniture hire orders and concerns over staff safety we have temporarily closed our doors. Many of the exhibition and event supply- chain haven’t been able to access any funding and have already gone under and many more won’t survive if this situation continues. “We do feel very strongly that there should be extra consideration from the government to support our industry beyond many others as any large gatherings for conferences and exhibitions will be the last to resume any kind of normality. Also economic pressures on the end corporate clients will also have an impact on the timing of overall demand.” I don’t feel that the industry has had the recognition it deserves; we have been the first to experience the devastation and will be the last to recover. Either way, fast point-of-care testing is key short-term and will help unlock economies around the world until treatments and vaccines are validated and manufactured. Fortunately, Dzine is in a strong position. Before the virus hit, we had invested heavily in our infrastructure including new product lines, vehicles and our manufacturing facility. We are very used to peaks and troughs that this industry brings sometimes fluctuating by 300%, so we are feeling confident if demand increases rapidly that we can deliver quality furniture hire wherever it’s required. Many of our clients and large-scale events are poised and ready to place furniture orders as soon as they are able. We remain positive yet realistic that life as we know it won’t be the same again.” Rob Brackstone, MD, ESM “In our case we employ a strong permanent workforce of tradespeople who are currently furloughed in their entirety, with decades of experience in the high-quality design and manufacture of exhibition solutions. If furlough ends with no hope in sight of domestic events resuming, and whilst our major venues remain field hospitals, we will inevitably see the mass redundancies that furlough was intended to prevent with those skills perhaps May — 35