News
“Without a doubt, this is a wake-up call to take content
marketing more seriously, and by this, I mean high quality
online content that supports our communities more than
just when they are physically at our events”
Alison Church,
marketing director,
UK & Global,
Easyfairs
Raccoon’s Indoor
Relay raises £19,000
for charity
The Indoor Relay, a 24-7 running
relay raising money for charity, has
smashed its £10,000 target raising
over £19,000 after 250 runners from
across the event industry took part,
including some famous faces; Louise
Minchin, Suzi Shaw, Jo Pavey, Mimi
Anderson and Susie Chan.
Since it started on 2 May, the
event, launched by Mike Seaman,
CEO, Raccoon Events, which runs
the National Running Show, and a
group of avid runners from across
the exhibition industry and beyond
taking on an hour’s leg of the relay.
Seaman commented: “When we
started the Indoor Relay we really
hoped to be able to raise £10,000 and
have been completely blown away
by the support from the running
community. With the return to
school in sight we are working hard to
try and smash the £20,000 mark.
“We have had so much fun and
learned so much chatting to people
as they take on their leg, people have
really got into the spirit dressing up
and taking on even more challenges
during their stint to get more
donations in. If we are going to
reach our next target, we need more
runners to get involved. It is just one
hour of your time and I know you will
have some fun whilst doing your bit
for some incredible charities.”
Accountex
postponed, yet
raises £45k for NHS
Accountex, a UK-organised
accounting and finance conference
and expo, has been postponed
for 2020, returning for its 10th
anniversary edition on 12-13 May 2021
at ExCeL London.
Zoe Lacey-Cooper, portfolio
and event director, said: “While
we were hopeful that the current
tough measures on restricted social
interaction would be lifted by the
autumn, there are still too many
questions surrounding hotels, travel,
social distancing measures, and
individual company policies, to make
it viable to run this year’s events.
“The good news is that much of
the event planning is already in
place, and we go into 2021 with an
incredible amount of good will and
support. We look forward to working
together to ensure that Accountex
continues to be the celebration and
gathering the industry deserves – and
can be proud of.”
On 13-14 May Diversified also
organised the Accounting & Finance
Virtual Summit, which the Accountex
team helped found (in partnership
with ACCA, Practice Ignition, and
Generation CFO) and raised £44,500
for the NHS to support their work
helping patients with Covid-19. The
event saw 15,600 registrations.
30%
more spent by
business than
leisure visitors
£990
avg. UK business
visitor spend
178,000
companies exhibited in 2018/19
165
the avg. number of companies
exhibiting at an exhibition in the UK
4.7
days the avg.
exhibition
occupancy of a
venue
June — 07