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The first of
its kind
I
can’t think of a more worthy way to kick-off 2020 than
supporting a new sustainability event. What makes
One Earth (cover story) so special is that it’s the first
mainstream event of its kind. It satisfies a growing national
and global movement, mainly driven by parents, Millennials
and Gen Z to do more to save our planet. It’s a significant
and bold step by an organiser to create an all-encompassing,
educational platform to help people to make a difference by
showing them what things they can do, apart from using
recycled bags at supermarkets or waste management.
There are many companies across the exhibition industry
that are striving to reduce their carbon footprint and they
should be commended. It’s important news and I’ll back any
company that’s trying to do the right thing.
It dawned on me that B2C exhibitions are one of the
few ways to support public sentiment, influence opinion
and drive change. Every protest march, festival and
sustainability event each has a part to play – they’re all
events and they attract large crowds and unify voices. I
believe, every organiser no matter the size, should support
events like this or have a go at producing one themselves.
I suspect One Earth will be one of many over the coming
years and I wish them the very best of luck.
Saul Leese, editor
[email protected]
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January — 05