Minimising disruption at your next face-to-face event : The Hub and Spoke model
Post-pandemic , we ’ re seeing face-to-face events come back with a thirst for human interaction . Maybe you had to miss your annual events in 2020 due to COVID-19 ; maybe company policies have put blanket rules in place ; or maybe you are just all Zoomed out and tired of staring at a screen
So , in 2021 ( and beyond ) how do we deliver COVID-19 safe events that aren ’ t going to be completely cancelled by snap border closures or outbreaks ? The Hub and Spoke model is a great one to consider for your next event .
What is a Hub and Spoke model ? It is an event where you have multiple locations running simultaneously , with content being broadcast from the main location ( the hub ) out to satellite event locations ( the spoke ).
What are some of the key benefits ? There are pros and cons to any style of event that you hold . One of the key benefits is that you are less likely to shut down your entire event . That old “ all your eggs in one basket ” scenario is avoided by dispersing your people ( and therefore your risk ) across multiple locations — this will obviously differ greatly depending on your event style and locations . As an example , we were recently involved with an event across each state of Australia . While Victoria did go into lockdown and logistics had to change , the other states were still able to proceed .
Another key benefit is that by having to send content from the hub to the spoke events , you are going to have technical requirements set up for you to be able to send that content anywhere . Although you are planning for best case scenario , you ’ ve already got your worst-case scenario easily
30 Executive PA | Summer Issue 2021