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on . The notion of legacy and social good addresses the responsibility to leave behind good , not just trails of waste and carbon footprints .
By acknowledging the importance of
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legacy , it means the ESG conversation isn ’ t just about waste and recycling – it ’ s about responsible business and community engagement . Now is the time to look at ways in which |
Above : Women in Exhibitions conference |
companies can leave a positive lasting impression on the communities they touch . There is enormous potential to make a difference .
Innovation and technology – and the speed at which technology develops and evolves will dictate the speed at which change will happen . Everyone leans heavily on technology to solve existing problems and it needs to keep apace , alongside data insight to highlight its worth .
An area of focus for Kate and her team has been ‘ flooring ’. Event flooring has always had a significant impact on waste and , in turn , carbon output . So , Kate and her team have spent time drilling down into the detail to better understand the impact of specific flooring , questioning the data that has , until now , informed GES ’ s choices .
From her work , the team now has a far greater understanding of the impact of the specific products GES offers and the difference its innovative sustainable solutions can have on carbon emissions . Stats such as this educate clients and create compelling business cases for products and demonstrate their potential for positive change .
Technology and innovation isn ’ t just about ‘ event tech ’ – it ’ s about invention and new ways of doing things , which in the world of sustainability can range from designing lowgrade plastic hoardings to creating recyclable banners . Or for GES , the creation of its recyclable and re-usable stand solution , Show Ready .
Essentially it takes investment , not only in the products themselves but also in the data that proves their worth . GES remains committed to investing time and energy into innovative new solutions , and the team continue to see it as their responsibility to innovate and help the industry to move forward . EW
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