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its workforce to try new ideas .
Corrick recommended companies create an atmosphere that ’ s supportive and accountable ; where failure is OK , lessons are learned , then everyone moves on quickly . Kagan added that companies should create a pathway for experiments from within – one that encourages an open mindset , adds unique value , and has enough runway to succeed or fail .
Human resource experts Macy Fecto and Phyllis Abkin , Access Intelligence , Cheryl Boccadoro , Diversified Communications , and Meghan Hurley , RX shared their thoughts on Acquisition and Talent Development .
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When hiring new talent , Hurley looks for someone who shows willingness to collaborate , agility , is entrepreneurial ( has a growth mindset ), and is accountable . Boccadoro added to the list , seeking life-long learners and an innovative mindset that will fit in a forwardthinking environment .
Abkin searches for smart people who are problem solvers , innovative thinkers , have intelligence resilience , and want to be part of a team .
The second day of the conference began with a panel on Evolving Leadership Challenges . Their biggest challenges ? Panelist Brad Graver , SecureWorld said , “ Communicating
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Left : SISO CEO Vincent Polito |
the value of our events to our audience .”
Jenn Heinold , Taffy Event Strategies , has seen that sponsors and exhibitors are more discerning about which events they participate in . They focus on ROI and delivering to the right buyers .
Maximising Sales Performance Utilising Data with moderator Denise Medved and panelists Mallory Starks , Informa Markets , Tom Myers , Smithbucklin , and Mathew Philip , RX , shared these tips when it comes to working with sales people :
Do not rely on only one data point for reporting in on sales . - Starks Be curious . Ask new hires how they worked in their previous jobs – you may get some new ideas . - Philip Adopt sales methodology , use a common vocabulary , and make sure everyone ’ s on the same page . - Meyer
The 2024 SISO Leadership Women ’ s Forum , held just ahead of the SISO Leadership Forum in Philadelphia , PA , USA , focused on ‘ Creating Awe ’ at events . The half-day event featured topics on how to apply and incorporate brain health in events based on current brain ( neuro ) science . EW
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