EW Issue 5 2024 | Page 5

Contents
UFI – The Global Association of the Exhibition Industry promotes , represents and serves the interests of the world ’ s leading show organisers , fairground owners and operators , major national and inter national associations of the exhibition industry and industry partners . As a non-political and non-profit organisation , UFI ’ s main goal is to serve the exhibition industry worldwide and to emphasise its unique marketing characteristics for the development of world trade .
Present on six continents , in 84 countries , UFI is a unique and neutral forum for dialogue dedicated to all professionals involved in the trade fair business . Serving the exhibition industry since 1925 , UFI applies its professional experience and renown to providing its members and the industry with the extensive know-how required to meet the challenges of everchanging needs .
Being a member of UFI is a proof of quality and international recognition . Over 4,500 tradefairs and exhibitions are organised by its members . More than 900 of these are international exhibitions , app roved by UFI , based upon strict and exacting quality criteria , assuring excellent services for the benefit of exhibitors and visitors .
UFI President : Geoff Dickinson UFI Managing Director / CEO : Kai Hattendorf
17 rue Louise Michel 92300 Levallois-Perret Fran Tel : + 33 ( 0 ) 1 4639 7500 Fax : + 33 ( 0 ) 1 4639 7501 Email : info @ ufi . org Website : www . ufi . org
UFI Asia / Pacific Regional Office : Suite 4114 , Hong Kong Plaza 188 Connaught Road West Hong Kong , S . A . R Tel : ( 852 ) 2525 6129 Email : asia @ ufi . org
UFI Middle East / Africa UFI MEA Office Info Salons Middle East Office Sheikh Zayed Rd City Tower 2 , Office 2001A PO Box 58580 Dubai , United Arab Emirates Tel : + 971 ( 0 ) 4 331 7180 E-mail : mea @ ufi . org
UFI Latin America Corferias Cra 37 # 24-67 Auditorium Second Floor Bogota , Colombia Tel : + 571 3445486 E-mail : anamaria @ ufi . org
The opinions and views expressed in Exhibition World do not necessarily reflect UFI policy or position .

In this issue :

NEWS & OPINION
5 Editor ’ s Note
6-7 Global Update
9 UFI : Kai Hattendorf experiences the big event mood music at the Paris Olympics and in India , where he notes improved venues and a maturing exhibition sector .
INSIGHTS & INTERVIEWS
12 The perils of self-registration are explored by industry experts .
15 Industry future-proofing : Rachel Swann , chair of the UK ’ s AEO , reports from the association ’ s annual conference .
17 Top 5 Martech AI tools : ASP suggests some key AI aids for overworked event marketeers .
53 Growing into the future : Italybased IEG ’ s CEO Corrado Peraboni tells EW about the group ’ s plans .
FEATURES
Far left , top : Corrado Peraboni offers insights on IEG ’ s plans , page 53
Left : Macao : Star of our major destination feature , pages 61-67
Far left , bottom : EW reviews new book on tech by CTA president Gary Shapiro , page 18
Left : Recruitment expert Miranda Martin , tells us it ’ s time to go for growth , page 23
61 Macao : Theo Reilly surveys the events scene in the Chinese special administrative region .
18-19 Stateside with Stephanie : Pivot or die : A review of CTA president Gary Shapiro ’ s fourth book .
48-49 UFI European Conference : Dr Baris Onay reviews the session on industry consolidation .
56-57 Go West ! Margaret Reeves tells EW about RefTech ’ s Big Move , expanding Stateside .
THINK TANK
11 Dealmakers : Steve Monnington reviews the M & A landscape and points to some PE likely trends .
23 Recruitment : ‘ Go for growth ’, is the message from tfconnect ’ s Miranda Martin .
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