EVOLVE Business and Professional Magazine November 2020 | Page 26

A Seat At The Table
Supporting the efforts of organizations like Space Florida when it comes to marketing and recruiting at international trade shows and conferences , Volusia County deploys its A-Team .
Led by Keith Norden , President and CEO of Team Volusia , the economic development corporation ’ s membership represents government agencies including 13 municipalities , Volusia County , seven colleges and universities , and more than 80 private sector companies in Volusia County .
Keith Norden
Participating in 30 outreach activities annually , Team Volusia is instrumental in driving economic development to the region from across the world by leveraging key partnerships including Enterprise Florida and Space Florida at the state level and the Daytona Regional Chamber of Commerce , Volusia County , and the CEO Business Alliance , locally .
“ Our focus is on recruiting companies to the area from outside Volusia County ,” said Norden , noting the collaborative relationships have been successful on numerous recruitment projects . “ We work with a host of community partners to sell the region as one voice , seamlessly so it ’ s easier for the client to learn about the community .”
Representing the region at events like the Farnborough Air Show and Paris Air Show , Team Volusia builds and maintains
relationships with site selectors and end users when representing Volusia County . Diligent recruitment efforts have resulted in success with aviation and aerospace industry pioneers such as Arralis , a global aerospace communication leader , which is located in the Embry-Riddle Aeronautical University MicaPlex .
Even domestic shows , like Washington D . C .’ s SATELLITE , are yielding success as Team Volusia touts the assets of the communities just north of the Kennedy Space Center to companies in the aerospace supply chain network , and in 2020 Printech Circuit Laboratories found fertile ground at the Embry-Riddle Aeronautical University ’ s MicaPlex , after a tour of Volusia County in 2019 .
Team Volusia Executive Vice President Heather Shubirg says the favorable tax climate also plays a role when attracting companies to the state .
“ There are a variety of reasons that make Florida attractive to so many industries . From a tax standpoint , we are number four in the nation for tax climate and number one in the southeast ,” said Shubirg . “ We have so many assets across the state of Florida that make aviation and aerospace an attractive industry sector for growth .”
It ’ s a collaborative approach that Kent Sharples , President of the CEO Business Alliance , says is earning Florida a reputation as a welcoming place to locate businesses and
Kent Sharples
If you ’ ve ever dreamed of tackling a road course with multiple elevation changes on a slick track , get ready to climb in and buckle up . Speedway Indoor Karting , which has been has been providing an exhilarating racing experience in Indianapolis since 2016 , will soon drop the green flag at its new Volusia County location . SIK Daytona is under construction on International Speedway Boulevard – in the shadow of famed Daytona International Speedway . The complex will feature electric karts from CRG Racing , meeting and conference facilities , ax throwing and more . Team Volusia Economic Development Corporation welcomes SIK Daytona to the community .
TEAMVOLUSIAEDC . COM 386.265.6332
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