EVOLVE Business and Professional Magazine November 2019 | Page 20

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n August of this year, TouchPoint Innovative Solutions surveyed readers of EVOLVE
Business and Professional Magazine ahead of planned changes to our distribution
model. The purpose of the survey was threefold: 1) gain insight into how readers,
specifically members of the Daytona Regional Chamber of Commerce, feel about the
magazine’s content, 2) identify opportunities to enhance the publication, and 3) use the
survey results as a baseline for future surveys.
Following are the questions we posed and a summary of the responses we received.
Yes - 86.49%
Do you read
EVOLVE Magazine?
no - 13.51%
How likely are you to recommend
EVOLVE to a friend or colleague?
84 % are likely
to recommend
16 % are not likely
to recommend
| 20 | EVOLVE BUSINESS AND PROFESSIONAL MAGAZINE
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