EVOLVE Business and Professional Magazine August 2018 | Page 13

company before selling his shares and returning to the Central impressive portfolio, however, is the recently opened four-star
Florida area. While Abbas and Mohamedtaki’s sister Musarrat Hard Rock Hotel Daytona Beach, which has erased every trace of
ran the stateside computer business, the two focused their efforts the infamous Desert Inn Daytona – once rated the second dirtiest
on commercial and residential real estate development. hotel in the United States by TripAdvisor – to become a beacon
In November 2007, the family purchased the Inn on the Beach
of change along Daytona’s Atlantic shoreline. With initial plans
hotel (1615 S Atlantic Ave., Daytona Beach) at a court auction, to reflag the property as a Westin, Summit instead seized an
and Summit Hospitality Management Group was formed. The opportunity to bring the globally recognized Hard Rock brand
property received a top-to-bottom renovation, was reflagged as a to Daytona Beach. Under the careful oversight of Abbas, Junior,
Holiday Inn Resort and has received many industry awards since Baiji and Efrain, construction began on an extensive multi-million
opening in 2011.
renovation, with
Following what stylish interior
proved to be a winning furnishings and
formula, Summit has since accents hand-
purchased and converted selected by Baiji
several local properties, and Fursiya (a
including the Royal Beach family friend
(now an EconoLodge), who helped
the Daytona Ocean Sands design the
(Hampton Inn) and the o