Biddy
Shaka Casy
Jimmy Dean
Albert
The Cause is Paws
Events & Goodwill Go Together
Allen by Patrick Evans-Hylton
Day-to-day operations are always a challenge for nonprofits , and for the Halifax Humane Society , serving more than 25,000 animals annually can be “ ruff .”
But for several years now , Subaru of Daytona has been the shelter ’ s best friend –– supporting the organization with in-kind and financial contributions and leveraging that support to create advertising campaigns and sales events that engender feel-good sentiments among customers .
“ We ’ re all dog lovers here ,” says Larry Kelly Jr ., general manager of Subaru of Daytona . “ It just made sense for us to partner up with the humane society , considering the overall picture . It not only works for us as our branding , but it ’ s who we are personally , our passion .”
The Halifax Humane Society is an open-door animal - cats , birds , dogs and more - shelter ; approximately 350 animals are housed in kennels and cages per day and they are usually full .
Barry KuKes , community outreach director for the humane society , says Subaru of Daytona has helped out tremendously during the past nine-or-so years they ’ ve been working together .
“ The partnership not only goes along with their overall mission of kindness to animals , but it supports us in a big way ,” he notes , including financially with donations and inkind services and by making folks aware of the shelter through commercials and other promotions at the dealership .
Other support includes help with special events like the Fur Ball as well as the Mutt Strutt on the beach , which KuKes says raised $ 40,000 at the 2021 event . There are also frequent adoption events , during which animals are placed in pop-up kennels at the dealership and Subaru of Daytona pays the $ 100 fee for folks to take a pet home . In addition , the dealership hosts a page on their website with information about the humane society , how folks can adopt and how folks can help out with donations , talents and time .
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