BUSINESS AND ENTREPRENEUR MAGAZINE
FROM THE EDITOR
EVOLVE Greater Daytona Region is published by TouchPoint Innovative Solutions .
PUBLISHER Howard M . Holley
EDITOR John Guthrie
MANAGING EDITOR Elesha Mavrommatis
ART DIRECTOR Leslie Proctor
ADVERTISING SALES Jeanne Coates
AUDIENCE DEVELOPMENT DIRECTOR Tessa Boyd
EDITORIAL ADVISORY BOARD Nick Conte • City of DeLand Richard Cooper • Halifax Insurance Partners Heather Edwards • Volusia County Economic Development Department Tracy Marino • Team Volusia EDC Dean O ’ Brien • 06 Marketing LLC Brian Rademacher • City of Ormond Beach Kate Sark • Ocean Center Chris Thomes • Daytona State College Jack White • Jack White Land Co Amy Workowski • The W Agency
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The envy of towns across central Florida , the west side of Volusia County has a lot to offer . From hidden gems , like the city of Astor , to the more wellknown city of Deland ,– this issue is all about the west side .
Astor was founded as a respite fishing village . Today , it ’ s a popular spot for camping and boating too . With the planned redevelopment of the famous Jungle Den , some of the area ’ s long-time businesses may soon experience a boom .
Nick Conte , DeLand ’ s economic development director , and Georgia Turner , executive director of West Volusia Advertising Authority , shed some light on what makes DeLand , the county seat , one of the top downtowns in the area . Hint : It takes entrepreneurs with a vision – not just for themselves but for the community as well . That ’ s something the owners of Persimmon Hollow Brewing Co . and Trilogy Coffee Roasting Co ., also featured in this issue , have in common .
Speaking of a broader vision , the Hispanic Chamber of Commerce , which got its start in Orange City and now covers three counties , is celebrating its tenth year , providing opportunities for businesses inside and outside our community .
Not to be overlooked are the folks in Pierson . We spoke to FernTrust about the growth ( pun intended ) in business .
No matter where you live or work , you are sure to have a better understanding of Volusia County when you are done with this issue .
See you on the west side !
JOHN GUTHRIE Editor , EVOLVE
EVOLVE is published four times per year by
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