EVOLVE Business and Entrepreneur Magazine Greater Daytona Region - August 2022 | Page 7

The Power of

SYNERGY The Secrets of a Synergy-Filled Workplace by Seraine Page

Jayson Meyer and his team are really good at finding lost money . Meyer is also quite good at finding team members to support the mission of his Holly Hill business . Synergy Billing , founded in 2006 , provides billing services to help Federally Qualified Health Centers ( FQHCs ) strengthen revenue cycles .

FQHCs , also known as community-based health centers , serve the most vulnerable populations — the uninsured and underinsured — when it comes to healthcare needs .
Meyer ’ s 84 employees work to ensure those centers stay open by getting their bills paid through revenue optimization . It ’ s Meyer ’ s firm belief that helping the community can ’ t be done without a cohesive team of employees .
And in an era of what ’ s been deemed “ The Great Resignation ,” Synergy Billing ’ s leadership thoroughly explores candidates in the interview process to ensure personalities , values and goals are in alignment . “ You have to start off with the right people ,” Meyer says . That starts with a two-round interview process . The interviews include a behavioral-based interview along with a panel interview that includes the hiring manager , representation from HR and other employees who would work closely with the candidate . They have a little fun with it , too , he says .
“ From a hiring perspective , we seek passion and persistence ,” explains Meyer . “ One silly thing we ’ ve done in the past is to ask candidates to describe their “ spirit animal ” and why . This throws them off-base and you get a glimpse into their real personality .”
Attracting the right type of talent means finding individuals who believe in Synergy Billing ’ s mission . A mission to help FQHCs continue operating efficiently .
Jayson Meyer “ As the name implies , with Synergy ,
it ’ s really all about collaboration ,” says Meyer . “ There are some principles that are really core to us and drive our decision making . It really starts with being value and purpose-driven . We always put our principles first to navigate the way .”
Starting with the right fit can save time , money and frustration for business owners .
In fact , the costs can be astronomical , especially for small businesses that continuously hire the wrong individuals . On average , it costs $ 4,129 and takes an average of 42 days to fill an open position , according to a report by the Society for Human Resource Management ( SHRM ).
To get better-vetted candidates , many hires come through word-of-mouth and social platforms like LinkedIn , where they can easily scan candidate options , says Debbie Loyd , chief operating officer .
“ Our values and how we work together have been the things that bring people to us ,” she says . “ We have a great pipeline through word of mouth .”
Looking at the hiring process as a
Debbie Loyd partnership where both parties need to be satisfied also helps in finding the right candidates , Loyd says . The goal isn ’ t just to hire a person , but an employee who will become like family in the workplace , she says .
“ We make sure we understand how that person fits into our culture and values , and that person understands what they ’ re looking for ,” she says . “ It ’ s a relationship and we make sure we ’ re meeting each other ’ s expectations from the beginning .”
While medical billing is serious work , Meyer and his team know how to have fun , too . It ’ s built into the culture to enjoy work at “ The Fountainhead ” — the name of the campus where Synergy Billing is located .
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