and selling candy . Around the age of 14 , he organized a skating competition called “ Slide Jam ” near Tarpon Springs . This meant getting required approvals , emailing more than 100 companies and securing dozens of sponsors . When colleges at large shifted to online
Kendall Hewins curricula , it afforded BPCO more time
to focus on social media marketing and fulfilling orders . “ School is very occupying , but not as occupying when you don ’ t have to commute … when you can just do it from your laptop ,” remarks Kendall . “ I think … that ’ s why we saw a spike in sales ,” she continues . This spike occurred despite cutting back on inperson events . Using some of that extra time
Miles Dittmar to decompress in nature also afforded Kendall and Miles the mental clarity to envision what a post-pandemic future might hold for their company . One such adventure took them to Kansas , where they worked as farm hands on a 400- acre property owned by Kendall ’ s grandparents .
When Miles is not operating BPCO , he does contract work as a social media manager . This applied skill set breathes unique life into his business . Despite being Florida-based , BPCO has been able to strike a chord clear to the Southern Hemisphere . As Miles puts it , “… because of how I was marketing a lot of the social media , my first three sales were Australian sales .” In the face of the pandemic , international shipping became so complex and cost-prohibitive that , for now , it has to be put on hold . But BPCO ’ s overseas customers miss them and are eager to continue making purchases after supply chain instabilities level out .
These unforeseen hurdles do not deter Miles . For him , patience has been the key to success . “ Many people start a company with the notion that it will grow rapidly , and they will make money almost instantaneously , which is just about never the case ,” Miles observes . In high school , he remembers learning that most new businesses fail while still in infancy . “ I held this information close and tight as one of my motivations to never give up ,” recalls Miles . For him , bad days don ’ t mean permission to give up . Making a written record of goals along with a company mission statement help Miles stay the course . “ My whole adult life , I ’ ve been focused on doing anything I can to make “ world peace ” a less impossible idea … through my company Beaten Path Co ., I plan to fulfill that dream - even if it means many … bumps and long hurdles along the way .” It ’ s not lost on those who have met Miles that he takes the aforementioned ethos seriously .
BPCO has an enthusiastic , loyal following . On their social media , followers see time-lapse videos of mounting orders producing slips spanning literal flights of stairs .
To Do , or Not To Do ?
Erik Libby remembers being guided by a strong moral compass since childhood . “ Since the beginning , I ’ ve always had an entrepreneurial spirit … I love the ability to create things
The To Do Dudes
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