According to Rumrell, the Live Wildly Showcase successfully raised over $ 160,000 in 2024.
Ryan Hall, SJCCE’ s Chief Marketing & Public Relations Officer, noted that an economic impact study of the
Dylan Rumrell 2024 festival showed a substantial
$ 9.6 million in economic benefits, stemming from attendance, overnight stays and ancillary spending by both visitors and residents, including bed tax revenues. The hope is that this economic impact will continue to grow annually.
The growth wouldn’ t have happened without passionate music lovers, county workers and public officials collaborating for the community’ s benefit.
Rumrell credits the SJCCE Board as well as St. Johns County Administrator Joy Andrews, for pushing through hundreds of hours of paperwork to ensure the success of St. Johns County’ s first-ever public-private partnership.
Rumrell, an avid music lover, passionately promotes the venues and jokes that his eclectic music taste knows no bounds. A self-proclaimed Parrothead, he’ ll listen
to everything from Jimmy Buffett to T-Pain. He hopes others in the area— and from afar— will continue to flock to St. Johns for unique music experiences.
“ I’ ll listen to music before I turn on the television,” said Rumrell.“ People often underestimate the profound impact music can have. It’ s a unique experience where everyone, regardless of their background, can come together at the same concert. There, no one’ s arguing— they’ re just there to enjoy the music.
Pellicer fully credits the county for making a bold political move by forming a public-private partnership.“ The county nurtured this partnership,” he said.“ Many of our current staff, who were previously with the county, did everything they could to keep this initiative alive. We view music as a unifier; it’ s healing. We want to do everything we can to connect people in our community.
Seraine Page is a four-time award-winning journalist who writes for the health, wellness and business industries. As a serial entrepreneur herself, she’ s passionate about putting a spotlight on successful businesses through her writing. She lives with her husband, son and hefty chiweenie in Saint Johns, Florida.
APRIL / MAY 2025 | 11 |