Everything You Need to Know to Sell Your Home! Dec. 2015 | Page 25

LOCATION
The pricing of your home must reflect its location. The better the location,
the higher the acceptable price. School districts, high or low traffic, and
highway accessibility, all need to be considered in determining the value of
your home’s location. We cannot control the location

CONDITION
The pricing of your home must accurately reflect its condition. The general
upkeep and presentation of your home is critical to obtaining the highest
value for your home. Nature of the roof, plumbing, carpets, and paint all
relate to condition. Basic rule: If we can smell it…we can’t sell it!

MARKET
Recession, inflation, interest rates, mortgage availability, competition, and
the public’s perception of the general economy all make up the market. It
may be a buyer’s market or a seller’s market. The pricing of your home
must reflect the current nature of the market because we cannot influence the
market. We can, however, take advantage of the market.

TERMS
The more financing terms and options you accept, the more potential buyers
there will be for your property. The pricing of your home must reflect the
terms available. The easier the terms, the more valuable your property
becomes. (And this is where my team of professional Affiliates really shineby offering a broad, full-spectrum of mortgage products and options to both
you and all potential buyers!)