CFR Freight
From Warehouse to Wow
When it comes to planning a sophisticated corporate affair, we would generally assist our clients with finding the
perfect venue. But sometimes our clients have a venue in mind. Or perhaps,
the venue is the reason for said event.
Our client, CFR Freight, asked us to
conceptualise the launch event of their
new premises.
The brief? To turn a large warehouse
into a night to remember. Our response?
Challenge accepted. What would seem
like a large empty space to some, is a
beautiful blank canvas to any event coordinator.
It was a chilly June evening and guests
arrived as the sun was going down.
They were welcomed with cocktails and
a red carpet. The theme was all-white,
with two stretch tents keeping the heat
in. We added warmth to the theme with
the company colours – red and blue – in
lighting and seasonal flowers. Large
heaters gave the space a warm glow, as
employees and suppliers networked.
There were two reasons for the industrial affair – they were launching their
new premises and celebrating 21 years
of business.
Drinks were flowing throughout the
night, thanks to Thirst and their mobile
bar services. While a delicious selection
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of canapés and bowl food ensured that
guests’ appetites were satisfied. Once
the speeches and formalities were out
the way, ‘That DJ Guy’ opened the
dancefloor with a phenomenal playlist.
We were pleased to see that guests
were super relaxed throughout the night
and enjoyed themselves as they networked. It was definitely proof that we
could turn a simple space into a sophisticated affair. Are you looking to host an
event at your office? Give us a call and
we’ll see what we can do.