Euromedia September October 2013 | Page 28

viewsat_viewsat 30/08/2013 12:24 Page 1 Viewsat is a fast-growing, one-stop shop for play-out management for TV channels from around the world. It offers a 24/7, 365 service and is an expert in dealing with start ups, particularly from emerging markets. Y ou find Viewsat by spotting the dishes through the trees on a leafy road near Guildford. The site, like many nearby, is a former military base and it retains the fences, gates and bunkers that give an impression of solidity and security. The play-out specialist is housed in a large square building and inside, Awaes Jaswal, founder and chief executive, relates the growing company’s history and its formula for success. “I’ve always had a connection to this industry, my father’s a professional cameraman, and I got involved as soon as I had graduated. Viewsat started in 2006 on the back of us spotting an opportunity in Africa; basically a client wanted to reach Africa but the provider we were dealing with didn’t have enough capacity, so we decided to take our own transponder with Intelsat and that’s where the jo