boom in the area , partly because of the shopping traffic created by it , says Charl van Niekerk , marketing manager of Central Developments Property Group , a prominent residential property developer in Kyalami , within the broader Midrand area .
Warren Panayides
There ’ s always been a high demand for property in Midrand , because it ’ s convenient for people working in both Pretoria and Johannesburg , but with the Mall of Africa , property adverts are being seen by a far wider spectrum of people . It has increased awareness , and that ’ s partly why we ’ re seeing a peak in demand ."
Balancing the Mall of Africa experience with a more sedate shopping offering is Waterfall Corner , which opened in 2014 . It ’ s a modern , largely open-air centre with a piazza and is anchored by Checkers , Woolworths and Clicks as well as a selection of hand-picked stores and restaurants , targeted for the affluent residents of Waterfall Hills and Waterfall Valley mature lifestyle villages , Waterfall Equestrian Estate and Waterfall Country Estate and Country Village .
Call of the corporates
Corporates are the economic engine of modern Midrand . Adjoining the Mall of Africa is the recently opened 26-storey PricewaterhouseCoopers ( PwC ) Tower , comprising
40,000 square metres of modern offices for 3,500 employees . The PwC Tower is the tallest building in Midrand , and is visible from almost anywhere within a 30-kilometre radius .
Other new corporate developments include the new South African HQ for Hilti , with its 2,000 square metres of offices and around 1,800 square metres of warehouse space ; healthcare products company Covidien , consisting of a 2,000-square-
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