Estate Living Digital Publication Issue 7 July 2015 | Page 40

PROFILE

CORPORATE PROFILE

44

Left to right: Jaimé-Lee van sittert & Louise Martin

“A man may die, nations may
rise and fall, but an idea lives
on.”
Kennedy’s famous words come to mind when one
meets the dynamic duo of Jaimé-Lee van Sittert and
Louise Martin.
Jaimé-Lee van Sittert, a Johannesburg-born 31-yearold, is the founder and CEO of Phoenix Creative
Communication, a niche publishing and media house
that caters to the residential estate community.
Together with her business partner, 41-year-old
Capetonian, Louise Martin, the two strong females

are innovators, reaping the rewards of a simple idea
– Estate Living.
Creating a multimedia communication network
focussed on the residential estate market stemmed
from Jaimé-Lee’s experience working in the golf
estate industry. She quickly realised there was an
insatiable demand for residential estate property in
South Africa. Showing promise of continued growth,
thanks mainly to the fantastic investment and
lifestyle options available for domestic and foreign
investors and an ever-increasing need to live safely,
this was a market rife with opportunity. “Estate Living
was created out of a need for a unified resource that
communicates all aspects of this fascinating market
and, up until today, it remains the only dedicated