Essential Install November 2016 | Page 7

Essential Install | News News Desk Piled High With Custom Install Information Exertis Unlimited Becomes Mission’s UK Distributor British loudspeaker brand, Mission, has appointed Exertis Unlimited as the exclusive UK distributor and pan-European e-tail partner for all Mission-branded products. The new partnership, effective immediately, will also include Mission working with Exertis Unlimited on an exciting range of new sales and marketing initiatives. “This is an exciting time for Mission; the new LX Series is already going down a storm and the roadmap for 2017 is extremely ambitious,” commented Steve Macintyre, UK sales and marketing manager at Mission’s parent company IAG. “The appointment of leading tech distributor Exertis Unlimited helps to further differentiate Mission from IAG’s other prestigious audio brands, engaging new routes to market whilst growing Mission’s sales profile across Europe.” “It’s an honour to be working with a brand with the heritage, popularity and quality of Mission; it’s a stunning addition to our Premium Audio portfolio,” enthused Richard Booth, business manager for Mission at Exertis Unlimited. “We look forward to introducing Mission’s evolving line-up to retailers and customers.” More information: Exertis Unlimited +44 (0)208 3585858, www.unlimited.com Dolby Atmos has so far only been confirmed for BT Sport ...almost anything using DemoPad Centro processors Dolby Atmos Arrives On BT Sport BT is aiming to be the first UK broadcaster to launch Dolby Atmos sound amidst the news it plans to reinvent its BT TV service with a new BT TV App and an ‘image-rich’ user experience with easy access to channels and on demand content. At the moment the only Dolby Atmos content will come from BT Sport. BT confirmed with EI that Dolby Atmos and YouView “is just a BT Sport innovation.” The new BT TV on-screen guide and TV App will be provided as free upgrades across all of BT TV’s packages, even ones costing as little as £3 a month. This ‘next-generation’ service will enable customers to manage their recordings and stream live and on demand programmes on mobile devices. Dolby Atmos sound is planned to be combined with Ultra HD for select events to deliver the most immersive experience possible, which will be available for no extra cost with BT TV’s Total Entertainment pack. BT will start showing boxing on Saturday nights from early 2017 in a new partnership with BoxNation, while Dolby Atmos sound will become available to BT Sport Ultra HD customers in January next year. All BT Sport customers will gain access to various boxing events from early 2017, with the BoxNation channel being made available for free to BT Sport subscribers. At least 20 Saturday night events, including World, European, British and Commonwealth title fights promoted by Frank Warren, will be shown on BT Sport channels. BT TV’s next generation YouView TV service will be downloaded to its customers’ set top boxes during early 2017, while the BT TV App launching next summer is designed to give a seamless TV experience in and out of the home on tablets, smartphones and online. and DemoPad professional software. The NEW £149 RRP Centro 8M h