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Pulse is BenQ ’ s UK projector distributor
Pulse Cinemas Announced As BenQ UK Distributor
Pulse Cinemas has taken on UK distribution duties for BenQ ’ s residential range of projectors .
With this announcement , Pulse is keen to state that the company is very much back on track with its projector offering following Runco ’ s closure .
The BenQ models that Pulse will be focussing on have been optimised for the custom install market . The manufacturer ’ s two new 4K models will be Pulse ’ s main focus : the W11000 lamp based 4K projector will retail for £ 4,550 ex VAT , while the X12000 LED based 4K projector will retail for £ 6,150 ex VAT , with dealers earning an achievable 35 % margin . The range not only offers Pulse Cinemas ’ support , calibration expertise and achievable margin , but are also THX and ISF approved .
“ Pulse Cinemas are delighted to add BenQ cinema projectors to its already impressive range of custom installation products ,” said Pulse Cinemas ’ Kapes Patel .
“ We feel that dealer / installers will be more than impressed by the incredible picture produced by these capable 4K projectors .”
“ We are pleased to announce Pulse Cinemas as our high end home cinema distributor ,” added Chris Moore , product manager at BenQ . “ Pulse impressed us with their knowledge and professionalism within the home cinema arena , and with the latest BenQ 4K projector , they are a perfect partner for us .”
More information : Pulse Cinemas + 44 ( 0 ) 1279 647039 www . pulsecinemas . com
O U T D O O R
Samsung and Amazon have launched HDR10 +
Samsung And Amazon Join Forces To Create Dolby Vision Competitor
Samsung and Amazon have come together to launch a Dolby Vision competitor named HDR10 +, which Samsung will be including in its 2017 line up .
Unlike Dolby Vision , Hybrid Log Gamma and Technicolor , HDR10 + is a fully open standard , meaning it has a lot in common with the current HDR10 standard . Samsung says HDR10 + is a significant upgrade to the current standard , with users set to enjoy many of the benefits of Dolby Vision , but without manufacturers being forced to pay a license fee .
The current HDR10 standard utilises static metadata that doesn ’ t change during playback , despite specific brightness levels . As a result , image quality may not be optimal in some scenes . For example , when a film ’ s overall colour scheme is very bright , but has a few scenes filmed in relatively dimmed lighting , those scenes will appear significantly darker than what was originally envisioned .
This is a problem that Dolby Vision doesn ’ t suffer from , as its metadata is based on a frame-by-frame basis . The HDR10 + standard matches this with its own Dynamic Tone Mapping , allowing an HDR TV to adjust brightness levels on a scene-by-scene or frame-byframe basis .
“ Together with Samsung , we are excited to offer customers an enhanced viewing experience on a broad range of devices ,” said Greg Hart , vice president of Amazon Video , worldwide . “ At Amazon , we are constantly innovating on behalf of customers and are thrilled to be the first streaming service provider to work with Samsung to make HDR10 + available on Prime Video globally later this year .” More information : Samsung + 44 ( 0 ) 1932 454358 , www . samsung . com / uk
May 2017 | 9