ERSA Pro Stringer 3 - 2019 prostringer 3-2019 web | Page 9

www.ersa-stringers.com NEW PRODUCTS Ashaway Introduces ZyMax® 68 TX Badminton String with Textured Surface Coating -- BETA polymer multifi lament core increases dynamic stiff ness and elasticity by 25% -- BETA polymer braided construction increases knot and shear strength by 25% -- ZyWeaVe™ core technology prevents tension loss Ashaway, RI – Ashaway Racket Strings has introduced ZyMax® 68 TX, a new badminton string with a proprietary textured surface coating to enhance feel and control of the shuttle. Like its ZyMax Fire siblings, ZyMax 68 TX utilizes Ashaway's proprietary BETA polymer fi bers and is constructed using the company's special ZyWeaVe™ string core technology. The new string off ers sensational elasticity and dynamic stiff ness for maximum shuttle speed and explosive repulsion, as well as optimum power and durability, incredible knot and shear strength, and exceptional tension holding ability for consistent, reliable performance. “Progress in string R&D is often incremental, but occasionally the result is greater than the sum of its parts,” said Ashaway Vice President Steve Crandall. “With our Beta polymer, ZyWeaVe™ core technology and now a new textured surface coating, our ZyMax 68 TX off ers players truly out- standing performance and durability. ZyMax 68 TX is geared for professional players and advanced amateurs, as well as players desiring the durability of a heavier gauge string along with better feel and control. The string's BETA polymer multifi lament core provides 25% better stiff ness and elasticity than comparable strings, and its BETA polymer braided construction provides 25% better knot and shear strength. In addition, Ashaway's trademarked ZyWeaVe technology generates a string core that is stronger and holds tension better than traditional badminton strings. This allows for thinner, more playable strings that perform consistently at higher tensions throughout the life of the string. White, orange or optic yellow in color, ZyMax 68 TX is 0.68 mm thick (21 gauge) and is available in 10 meter (33 ft) sets and 200-meter (660 ft) reels. Recommended stringing tension is up to 40 lbs. Ashaway Racket Strings are made by Ashaway Line & Twine Mfg. Co., the only U.S. manufacturer of string for squash, tennis, racquetball, and bad- minton. Operated by the Crandall family since 1824, Ashaway has been making racquet strings since 1949, and is responsible for several important technical innovations. Ashaway has been the Offi cial String of USA Racquetball for more than fi fteen years. Ashaway Line & Twine Mfg. Co. also makes braided products for medical and industrial applications. For more information visit www.ashawayusa.com. continued page 12 9 ERSA PRO STRINGER // ISSUE 3-2019