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Industry News
Ashaway Sponsors Rising Squash Sensation Diego Elias
-- Ranked # 17 in the world , 20-year old Elias is the fi rst Peruvian to ever to win a PSA World Tour title
Ashaway Racket Strings has just signed a sponsorship agreement with young Peruvian squash sensation Diego Elias . Twenty-year old Elias , who is currently ranked # 17 , joined the PSA tour in 2013 and won his fi rst title a year later at the Resistencia Open , becoming the fi rst Peruvian to win a PSA World Tour title . Terms of the agreement were not disclosed .
" Diego is an exceptional player ," said Ashaway ' s Steve Crandall . " That has been clear since he won his fi rst Open and broke into the top 50 after just over a year on the Tour . We are delighted to have Diego on the Ashaway team , of course , and look forward to great things from him in the future ."
Born in Lima , Peru , in 1996 , Diego won his second Tour title in October 2014 at the Salt Lake City Open and his third at the Costa Rica Open in June 2015 . Elias started the 2015 / 16 season with a succession of quarter-fi nal fi nishes , then made the semi-fi nals at the Netsuite Open and the Charlottesville Open in 2016 , before going on to make the fi nal the following week at the Nash Cup . However , Elias went on to claim yet another title , this time coming out on top at the Edmonton Open in 2016 . This was followed by two semi-fi nal appearances at the Motor City Open and Holtrand Open in 2017 .
Diego strings his Dunlop Precision Elite racquets with Ashaway ’ s UltraNick ® 18 at 25 lbs . UltraNick 18 is one of the fi rst squash strings to use Ashaway ' s Zyex ® based multifi lament core , and is designed to provide increased power and resilience , and reduced tension loss over the life of the string . The ultra-thin 18 gauge construction of UltraNick 18 softens impact and provides better feel , while the braided surface sharpens ball control .
Ashaway Racket Strings are made by Ashaway Line & Twine Mfg . Co ., the only U . S . manufacturer of string for squash , tennis , racquetball , and badminton . Operated by the Crandall family since 1824 , Ashaway has been making racquet strings since 1949 , and is responsible for several important technical innovations . Ashaway has been the Official String of USA Racquetball for more than fi fteen years . Ashaway Line & Twine Mfg . Co . also makes braided products for medical and industrial applications . For more information visit www . ashawayusa . com . Zyex is a registered trademark of Zyex Ltd .