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FACTS 2025: Where business travel met innovation
25 – 26 November 2025 ICC Sydney
When you’ re managing corporate travel programs and events for senior executives, staying ahead of industry trends isn’ t just helpful – it’ s essential. In November, FACTS 2025 proved why it’ s become the meeting place for Australasia’ s business travel and events community, hitting impressive milestones of 100 speakers, 100 exhibitors and 1,000 delegates.
Co-founder Derek Sadubin says the numbers reflect the industry’ s appetite for fresh thinking:“ It’ s proof that travel, events, and aviation are not just bouncing back – they’ re reinventing themselves.”
What it means for you For EAs juggling everything from executive travel arrangements to major corporate events, this reinvention means new tools, technologies and approaches that can make your job easier and more strategic.
The speaker lineup read like a who’ s who of industry leadership, including Qantas International CEO Cam Wallace, AirAsia Group CEO Tony Fernandes and Global Business Travel Association CEO Suzanne Neufang. Their sessions covered the topics that directly impact your daily work. The future of aviation, corporate travel sustainability, procurement strategies and data-driven program management, for example. What made FACTS particularly valuable for EAs was the expo floor, featuring more than 100 exhibitors, including big names such as Accor, American Express, Qantas, Virgin Australia, FCM Travel and SAP Concur. It’ s rare to have all your key travel and events suppliers in one place, making it an efficient way to explore new solutions and strengthen existing partnerships.
The event’ s focus on travel technology and sustainability also addressed two areas where EAs are increasingly expected to lead – implementing digital solutions and ensuring corporate travel aligns with environmental commitments. S
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36 Executive PA | Spring Issue 2025