Envisioner | August 2019 Envisioner August 2019 | Page 13

GUIDE TO JARGON What’s That? SERIES FUNDING Funding is the act of providing financial resources, usually in the form of money usually to finance a need, program, and project, usually by an organization or company. Usually for startups in the initial stage there are three major series of funding for optimizing their startup namely “Series- A, B & C”. In Series A funding, investors are looking for companies with great ideas as well as a robust strategy for turning that idea into a thriving , remunerative profit-making business. It’s common for firms going through Series A funding rounds to be valued at up to $15 million. Recognized venture capital firms which participate in Series A funding include Sequoia, Greylock, and Accel. Series B rounds are all about taking businesses to the next level, past the development stage. Bulking up on business development, sales, advertising, tech, support, and employ- ees costs a firm a few pennies. Most Series B companies have valuations between around $30 million and $60 million. Organisations that make it to Series C funding sessions are already quite successful. Mostly, a corparation ends its exter- nal equity funding with Series C spherical of funding . How- ever, some firms go on to Series D and even Series E rounds of funding as well. At this point, companies are generally val- uated at around $100 million. By Vibhor Bharadwaj 13