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Market Overview
Market Overview
28% of women who use skincare products
have reduced the number of products they
use in the last year, according to Mintel.
Around half of social media users
have cut down on their usage in the last year.
This result is very similar to Mintel’s 2018
consumer research, where 48% said they made
any attempt to cut down on usage.
Over the last two years mental health apps have
seen a huge surge in popularity, according to the
mental health charity Mind.
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