English - Nooteboom Giants on the Road Magazine English - Nr. 5 - 2018 | Page 5
INTRODUCTION
“It is our ambition to help
our customers to
be successful”
Ever since Nooteboom was founded, in 1881, the customer has always
been the focus of our attention in all we do. In our revised strategy
for the coming years we have defined that promise even more clearly:
we want to be the most customer-focussed partner, with intelligent,
innovative and sustainable transport solutions. Solutions that
genuinely are of benefit to our customers.
CUSTOMER-FOCUSED
INVESTMENT
That’s why in the coming years we are going to invest heavily in
bringing our multi-purpose trailers up-to-date, with shorter lead
times and improved quality. It is our ambition to help our customers
as much as we can to be successful in their own business. We can do
that by ensuring that our products are of the highest quality, rapidly
available and competitively priced.
By now our ambitious plans have already taken shape. For instance,
we recently took a new welding robot into use, we shortened the
chain thanks to in-house laser-guided press brakes and cutting
machines, and many more parts of our design and production
process are being automated. But of course it’s not just the machinery
and technology that count. Our success very much depends on the
quality and creativity of our personnel and on continually making
the organisation of our work processes smarter. That’s why we now
tend to work in small, flexible teams that have a high degree of own
responsibility.
We are also facilitating the contact of our customers with Nooteboom.
By now all customers are organised centrally in Sales & Services
and allocated their own contact person. This not only makes it more
personal, it will enable the contact person to advise the customer
better; whether it concerns the purchase of a new trailer, putting
together the most appropriate service package, or trading in a used
vehicle.
In conclusion: the roadmap for a healthy future of our customers
and Nooteboom is in place. We are looking forward to travelling this
challenging route with you in the coming years!
MARINKA NOOTEBOOM, GENERAL MANAGER
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