England Touch Association - Annual Report 2014 England Touch Association - Annual Report 2014 | Page 43

ETA Annual Report Newsletter Total Recipients: 28,630 Newsletters sent             England Touch - September Newsletter England Touch - U18s 2nd trial England Touch - October Newsletter England Touch - December Newsletter England Touch - Seasons Greetings England Touch - January Newsletter Schools Touch (February) Touch Coaching Courses & More (March) England Touch - April Newsletter England Touch - July Newsletter England Touch - Touch Nationals 2014 England Touch - August Newsletter Overall ETA Newsletter Open rate: 26.61% Sports Industry - Average Open rate: 17.67% Subscribers’ Average Click rate: 4.97% Engagement 43 England Touch Association